The Campbellton Road Community Investment Corridor (CIC) is a proposed urban revitalization project along one of Southwest Atlanta’s main arterial roads. Conceived by MARTA, Atlanta’s transit authority, the Campbellton CIC aims to implement a new bus rapid transit (BRT) service route as a backbone and catalyst for future transit oriented development and investment along the corridor. MARTA commissioned XMETRICAL in this initial design phase of the Campbellton BRT to conduct urban analysis of existing conditions, identify opportunities and inspirations for development, propose improved and unifying urban design strategies and languages, and design fully developed station structures at key points along the corridor.